LF Distribution Holding

  • Senior Sales Executive

    Work Location US-NY-New York
    Supply and Demand Chain Solutions (SCS2)
  • Specific Responsibilities

    The Senior Sales Executive will mainly be responsible for leveraging his/her relationships to establish new business.


    Strategy & Innovation

    • Strategically cultivate new accounts. Strategize means to penetrate new markets; oversee development and maintain business relationships with customers
    • Guide research and competitive analysis; interpret relevant trends and communicate to internal partners, where appropriate
    • Contribute to development of line plan for each brand, in context of larger assortment and cost structure; propose seasonal business plans for each customer, with suggested assortments based on market trend, factory capability and pricing
    • Design marketing tools and branding for the company to approach new customers


    Operations & Results

    • Understand the buying pattern of each customers starting from design concept to final buy; provide constructive comments to internal merchandising and design team to customize for each customer
    • Guide strategies and recommendations to maximize sales and minimize markdowns
    • Travel frequently to customer locations to meet with leadership and ensure proper in-store execution; attend trade shows as necessary


    Customers & Relationships

    • Manage the cultivation, development and maintenance of relationships with new and existing customers at DMM level and below
    • Oversee communications and feedback between customers and internal partners in Sales, Design, Production and retail coordinators
    • Partner with planning and customers to oversee co-op, allowances and givebacks


    Market intelligence

    • Regularly do market research to provide updated fashion / retail trend
    • Provide benchmark on pricing

    Skills and Requirements


    • Bachelor’s Degree
    • Minimum of 10 years of experience
    • In-depth understanding of mainly women’s fashion, woven pieces ranging from day wear to evening wear.
    • Experience in high street fashion market is required
    • Established relationships with big box retailers, department stores and specialty stores
    • Ability to effectively collaborate with Design and Merchandising counterparts located in offshore to build line
    • Superior organizational skills and excellent communication skills; team oriented and outgoing
    • Passion in fashion industry
    • Ability to multi-task and meet deadlines; highly detail oriented and meticulous


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